About Us | Otter Collective

Our Story

We’ve Been in Your Seat.

Throughout our careers at Google, Walmart, Target, and P&G we saw the same pattern repeatedly: big ideas that stalled because they weren't built for the front line or the bottom line.

We built Otter Collective to bridge the gap. We use proprietary tools to accelerate insights and Fortune 100 experience to ensure they stick.

Don't just plan for what's next. Deliver it.

The Otter Way

Enterprise Rigor + Startup Speed

Big company strategy delivered with startup urgency.

Practitioners, Not Just Consultants

We don't just advise; we've owned the P&L.

Human-Centered, AI-Powered

Tech is the accelerator, human experience is the driver.

No Deck and a Dash

We stay to ensure the how-to works.

Our Founders

Danielle Tomassini

Managing Partner, Growth & Commercial Lead

Danielle is a global go-to-market and commercialization leader with a 20-year track record of turning insights into high-impact launches and profitable growth at Google and Target.

She has built and led global teams across product, sales, and marketing, specializing in building the cross-functional engine that enables teams to scale revenue, launch new products with excellence, and drive sustainable growth.

Jen Acerra

Managing Partner, Customer & Strategy Lead

Jen is a consumer and brand strategy leader with more than 20 years of experience building human-centered, data-driven strategies for iconic brands. Having led customer insights, analytics, and innovation teams inside Walmart, P&G, Kraft, and Hyatt, she knows what it takes to navigate matrixed organizations.

She specializes in turning complex customer data into actionable growth plans - moving beyond theory to shape brand strategy, omni-channel experiences, and digital roadmaps that deliver results.

Ready to bridge the gap?

We help leaders turn vision into reality.

Get in Touch

We Deliver What’s Next.